Another Day, Another Study That Says 'Pirates' Are The Best Customers... This Time From HADOPI from the /damn-that-data/ dept We've pointed out that a whole series of studies <http://www.techdirt.com/articles/20110721/04092915191/industry-suppressed-re...> have all suggested that the biggest infringers of content online also tend to be the best customers of content, rather than just "freeloaders" who refuse to pay for content. Critics of these studies brush them off (without any evidence) by simply saying if that were true, then sales of content wouldn't have dropped so much in the music industry (other industries, it should be noted, have not seen such a drop-off). But that's misunderstanding (or misapplying) basic statistics. No one is saying that this means that file sharing automatically leads to more sales. But it does suggest that treating those people as just "freeloaders who just want stuff for free" is absolutely the wrong response. It shows that these people are /willing/ to pay money if they're given a good /reason to buy/. The problem is that they're /not/. [...] Continua qui: http://www.techdirt.com/articles/20110727/16233815292/another-day-another-st...