Grazie Juan Carlos e Guido, "manipolazione delle emozioni" mi pare anche riduttivo: l'obiettivo è manipolare i comportamenti in base alle le emozioni rilevate (anche se non comunicate esplicitamente). Io lo definirei PSYOPS* a supporto del marketing. nella definizione dello Stato maggiore USA: Psychological Operations -- MISSION OF PSYOP "The mission of PSYOP is to influence the behavior of foreign target audiences (TAs) to support U.S. national objectives. PSYOP accomplish this by conveying selected information and/or advising on actions that influence the emotions, motives, objective reasoning, and ultimately the behavior of foreign audiences. Behavioral change is at the root of the PSYOP mission." (Army Field Manual No. 3-05.30 April 2005) <https://fas.org/irp/doddir/army/fm3-05-30.pdf> E il brevetto è piuttosto leggibile ed esplicito:
Certain embodiments of the disclosure may determine one or more physical and/or emotional characteristics of a user based at least in part on a voice input from the user. For example, physical conditions such as sore throats and coughs may be determined based at least in part on a voice input from the user, and emotional conditions such as an excited emotional state or a sad emotional state may be determined based at least in part on voice input from a user.
Determined physical and/or emotional states or conditions of a user may be used to select or determine relevant audio or visual content for presentation to the user. Selected or determined content may be highly targeted due to the real-time determination of the physical and/or emotional characteristics of the user, and may therefore be timely and relevant to the user's current state. Embodiments of the disclosure may use physical and/or emotional characteristics of a user in combination with behavioral targeting criteria (e.g., browse history, number of clicks, purchase history, etc.) and/or contextual targeting criteria (e.g., keywords, page types, placement metadata, etc.) to determine and/or select content that may be relevant for presentation to a user.
Embodiments of the disclosure may generate audible responses to voice input, where the audible response includes the selected content. By determining physical and/or emotional characteristics of users using their speech, embodiments of the disclosure may identify or determine transient characteristics or properties of a user and/or a person using a particular device, which can be used to select highly relevant content for presentation to the user at that particular time, and which may not be relevant later. Certain embodiments may therefore have increased functionality, for example, with respect to user requests made via speech and/or for presentation of unsolicited content to users. For example, a user may utter the phrase "what's going on today?" Embodiments of the disclosure may determine, based at least in part on one or more outputs of algorithms applied to a digital representation of the user utterance, that the user is or is likely in a bored emotional condition, and may generate an audible response, or query, of, for example, "are you in the mood for a movie?" The user may reply to the audible response to continue a conversation. By determining that the user is currently bored, a relevant audible response may be generated and may be used in conjunction with a meaning of the user's voice input (e.g., "what's going on today?") to select relevant and timely content for presentation.
Alexa è un'arma. Ciao, Alberto On 10/10/2018 15:44, Guido Noto La Diega wrote:
L'analisi/manipolazioni delle emozioni e' il presente/futuro e mi spaventa molto perche' non mi pare che le leggi esistenti siano sufficienti al riguardo (ma guarda, il GDPR non ci salvera'!) Se volete leggervi il brevetto, si tratta di USPTO 10,096,319, disponibile all'indirizzo http://patft.uspto.gov/netacgi/nph-Parser?Sect1=PTO2&Sect2=HITOFF&p=1&u=%2Fn...
On Wed, 10 Oct 2018 at 14:30, Alberto Cammozzo <ac+nexa@zeromx.net <mailto:ac%2Bnexa@zeromx.net>> wrote:
Suggerirei a Amazon un nuovo brevetto: Alexa si spegne da sola quando si è spinta troppo oltre. Sarebbe il caso.
Alberto
On 10/10/2018 14:58, J.C. DE MARTIN wrote: > https://www.telegraph.co.uk/technology/2018/10/09/amazon-patents-new-alexa-f... > > > (Sent from my wireless device; please excuse brevity and typos (if any)) > _______________________________________________ > nexa mailing list > nexa@server-nexa.polito.it <mailto:nexa@server-nexa.polito.it> > https://server-nexa.polito.it/cgi-bin/mailman/listinfo/nexa
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-- Guido
Guido Noto La Diega, PhD FHEA Senior Lecturer / European Research Partnerships Coordinator @ Northumbria Law School Director @italiot | Fellow @nexacenter | Co-convenor @NINSOrig | Co-founder @DPA2018
Northumbria Law School City Campus East, Newcastle upon Tyne NE1 8ST
noto.la.diega@gmail.com <mailto:noto.la.diega@gmail.com>
+44(0)191 349 5562
You can access my papers on Academia.edu <http://northumbria.academia.edu/GuidoNotoLaDiega> and on the Social Science Research Network (SSRN <https://papers.ssrn.com/sol3/cf_dev/AbsByAuth.cfm?per_id=1794950>)
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