<https://edri.org/our-work/consumer-and-digital-groups-in-europe-and-the-u-s-call-for-a-full-ban-on-surveillance-based-advertising/>

On 1 June, the Transatlantic Consumer Dialogue (TACD), that EDRi is part of, published a policy resolution on banning surveillance-based advertising. The invasive practices of collecting, sharing, and processing of individual data to deliver personalized advertising, has become the primary business model in the online advertising space. Surveillance advertising is promoted by the world’s largest technology companies, like Meta (Facebook) or Alphabet (Google), and is a key driver behind the spread of misinformation, undermining democratic discourse, economic and political equity, marketplace competition, privacy, public health, and basic consumer protections. As the potential for harm vastly outweighs the potential benefits, TACD calls for a full ban on surveillance-based advertising.

[..]